Discovering the Sustainable Town of Ozu in Ehime Surrounded by pristine nature, the historic castle town of Ozu in Ehime Prefecture is a tapestry of nostalgic alleys and traditional homes, echoing a bygone era. On the verge of being forgotten, the heart of the town was rejuvenated by the collective efforts of its residents, including local performers, artisans, and store owners along with dedicated organizations and municipal authorities, who breathed new life into once-abandoned buildings by repurposing them into vibrant shops and cozy lodgings. This remarkable revitalization has earned the town recognition by Green Destinations as one of its Top 100 Stories and Best Practice Stories. NIPPONIA offers elegantly restored accommodations, such as the Ozu Castle Stay, inviting guests to step back in time to the Edo period (1603-1867). Accompanied by knowledgeable guides, delve into the deep cultural roots of Ozu, savor the local cuisine, and embrace the warmth of its community.